So What's a BlogCastTM?

 

OTM Blogcasts allow editors, analysts, columnists and other subject matter experts to offer audio and visual content in an easy-to-access format, cost-effectively.

Content developers can post OTM Blogcasts to enhance text-based information such as blogs, special features, interviews and short panel discussions and can be linked from email newsletters and other creative traffic drivers.

Unlike an audio-only podcast, a text-based blog, or expensive video, OTM Blogcasts are mini OnDemand webcasts delivered in the nearly universal Windows Media .wmv or Flash .flv formats.

Blogcasts can leverage webcast functionality such as:

  • Animated or static PowerPoint slides
  • Short software demos
  • Highlight text
  • Registration for measurable results
  • Surveys for interactivity
  • Incorporate a short sponsor message to increase revenue opportunities!

OnTargetMarketing can provide editing, design, animation, announcing and production services to help you create a high impact audio and visual experience that benefits your audience and sponsors.

BlogCasts are easy and inexpensive.

  • OnTargetMarketing can help you plan the best way to tell your story (called “storyboarding”) and provide editing help.
  • Use your own design, select from an assortment of templates, or we can help customize your look.
  • We’ll set up a conference call to record your audio, then synchronize the audio and visuals together.
  • In most cases, the finished product can be yours within 24 to 48 hours.

BlogCastTM Costs: (Up to 10 minutes)

Standard Blogcast
(No registration, no survey, no sponsor) $200

Premium Blogcast
(Includes short registration and survey) $300

Sponsored Blogcast
(Includes short registration, survey and two-minute sponsor message) $500

Custom editing, design and animation services may cost extra.

Pricing discounts are available for multiple OTM Blogcasts.

BlogCast is a trademark of On Target Marketing, 2009